Emily May Privacy Policy

What You Need to Know

How and why, we use your personal information?

It’s important, so please read it and make sure you control your privacy. Our website and apps are not intended for use by children who are under 16 years of age.

This Privacy Policy applies to information collected by Emily May Ltd and its subsidiaries (“Emily May,” “we,” “our” or “us”) in connection with the products and services that Emily May offers both in-store and online. This includes information collected online through our websites, branded pages on third party platforms (i.e, social networking services), mobile applications and through our direct marketing campaigns or other online communications, as well as offline through our Customer Care Team, events, in-store campaigns, purchases, and requests, and mobile messaging services (collectively, “Emily May Services”).

This Privacy Policy explains what information may be collected through the Emily May Services, how such information may be used and/or shared with others, how we safeguard it and how you may access and control its use in connection with our marketing communications and business activities. By using the Emily May Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not, please do not use the Emily May Services.

This Privacy Policy is hereby incorporated into and forms part of the terms and conditions of use of the Emily May Services.

Our Privacy Principles

We take your privacy seriously.
We are committed to protecting the security of your personal information.
We comply with data privacy laws when using your personal information.
We only use it for lawful reasons you expect or that we explain to you in this document.
We will limit our collection and use to details we really need or which you have provided.
We will explain your rights to control your personal information to you and how to use them.

1. Information collection

We collect most information directly from you when you order or buy from us. We get technical details from the devices you use to access our apps and websites and from cookies which tell us what you look at online, where, and when. Like most other websites, our technology also lets us know when and how you use our websites, such as when you have added to or abandoned your basket or filled in a form.

The personal information we collect, and use will depend on why we need it. We will only collect the personal information we believe we need to use, or which you have agreed we can collect from you or agreed someone else can share with us.

Sometimes we are given information about you unexpectedly, such as from the police, organisations and agencies trying to prevent threats and fraud, and from the public.

INFORMATION YOU PROVIDE TO US:

When you visit the Emily May Bridal website, we may ask you to provide certain personal information to obtain our products or use our services. For example, we may ask for information when you create a Wishlist, sign up for our email updates, update your information, shop in our boutiques, use certain features, access, upload or download content, purchase products or services, enter sweepstakes or other promotions, register, or participate in a competition, fill out a survey, request customer support, or otherwise communicate with us.

Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store and transfer different kinds of personal data, which we have grouped together as follows:

Identity Data: first name, last name, username or similar identifier, title, and gender.
Contact Data: email address and telephone number.
Technical Data: internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other details about the devices you use to access Emily May Services
Profile Data: your username and password, your interests, preferences, and feedback.
Usage Data: information about how you use our website, products, and services.
Marketing and Communications Data: your preferences in receiving marketing from us and our third parties.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data). Nor do we collect any information about criminal convictions and offenses.

Information You Provide When You Make a Purchase. If you make a purchase from us, you will be required to provide a credit/debit card number and related financial information (such as CVV, expiration date, and billing address), or other payment information (such as a PayPal or Apple Pay account), depending on the form of payment you choose.

Information You Provide about a Third Party. You may decide to provide us with another person’s information (such as name, email, address, or phone number) so that we may recommend or send products or services to such person, or so that we may facilitate your communication with other people. Local law may require you to seek the consent of your contacts to provide their personal information to Emily May, and we may in turn use that information in accordance with the terms of this Privacy Policy. Where required by law, we will obtain the required consent from the person whose information you provided to us.

Information You Provide Through social media. You may also be given the option to link to your Facebook or other social media accounts through Emily May Services. When you do, we may automatically receive certain information from you based upon your privacy settings on those sites. This may include, but may not be limited to, name, username, demographic information, updated address or contact information, location, interests, and publicly observed data, such as from social media and online activity.

If you fail to provide personal data. Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter with you (for example, to provide you with products or services). In this case, we may have to cancel the contract you have with us and notify you accordingly.

INFORMATION COLLECTED AUTOMATICALLY:

Whenever you visit or interact with Emily May Services, Emily May Bridal boutiques, as well as any third-party advertisers and/or service providers, may use a variety of technologies that automatically or passively collect information about your online activity. This information may be collected in the following ways:

Usage Information: We may use cookies, web beacons, pixel tags, mobile analytics software, log files, or other technologies to collect certain information about your online activity, and interactions with our emails, online and mobile advertisements, and to allow us to keep track of analytics and certain statistical information which enables Emily May Services to improve our services and provide you with more relevant content and advertising offered by Emily May Services.

For example, we may automatically or passively collect certain non-personal information from you, including your browser type, mobile device manufacturer, mobile carrier, phone number, operating system, activations, content, products, or services you purchase or access, the page served, and the preceding page views or websites visited, any mobile device activity and configurations, and email client. We may also automatically collect information about your use of Emily May Services, including the date and time you visit Emily May Services, use or click through to any of Emily May Services, the areas or pages of Emily May Services that you visit, the amount of time you spend viewing or using Emily May Services, the number of times you return to Emily May Services, other click-stream or site usage data, emails that you open, forward or click-through to Emily May Services, and other sites that you may visit.

Device Information: We may automatically collect your IP address or other unique identifier (“Device Identifier”) for the computer, mobile device, tablet, or other device (collectively, “Device”) you use to access Emily May Services, including the hardware model and mobile network information. We may use a Device Identifier to, among other things, provide Emily May Services, help diagnose problems with our servers, analyse trends, track users’ web page, email and mobile application movements/activities, help identify or gather broad demographic information for aggregate use, and retarget online and mobile advertisements to you across computers or devices you may use.

Geolocation Information: We may collect information about the location of your Device when you access or use Emily May Services. In addition, if you choose to turn on your Bluetooth, Wi-Fi, or other geolocation functionality when you use our mobile applications, we may collect and use your geolocation information.

Third Party Service Providers: We may use third party service providers to support Emily May Services. Some of these service providers may use technology such as cookies, web beacons, pixel tags, log files, or other technologies to receive, collect, and store information on our behalf.

Third Party Analytic Technologies: We may use third parties’ analytics and tracking tools, such as Google Analytics, Adobe Marketing Cloud, Facebook Custom Audience, and others, to help us track, segment, and analyse usage of Emily May Services, and to help us or those third parties serve more targeted advertising to you on Emily May Services and across the Internet. These tools may use technology such as cookies, web beacons, pixel tags, log files, Flash cookies, or other technologies to collect and store non- personal information. They may also combine information they collect from your interaction with Emily May Services with the information they collect from other sources. We do not have access to, or control over, these third parties’ use of cookies or other tracking technologies. To learn more about your advertising choices relating to the collection and use of your information, please see the Opt-Out section below.

INFORMATION COLLECTED AUTOMATICALLY:

We may obtain information about you from other trusted third-party sources to update or supplement the information that you provide or that we collect automatically. This includes, for example, information from public databases or data aggregators that may include your demographic information, media consumption, previous purchases, shopping habits, loyalty program information or lifestyle preferences. We may also receive information about you from our partners and service providers, (including, for example, business partners, analytics vendors, advertising networks and search information providers).

We may use this information to help us maintain the accuracy of the information we collect, personalise your experience with Emily May Services, target our communications so that we can inform you of products and services or other offers that may be of interest to you, to measure ad quality and responses, and for internal business analysis or other business purposes.

COMBINATION OF INFORMATION:

We may combine the information we receive from you and about you, including information you provide to us and information we automatically collect through Emily May Services, as well as information collected across other computers or devices that you may use, from other online or offline sources, and from third party sources. This combined information may be used in any manner detailed in this Privacy Policy.

2. Legal Basis for Using your data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

Where we need to process your order for it to be shipped to you.

Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.

Where we need to comply with a legal or regulatory obligation.

Generally, we do not rely on consent as a legal basis for processing your personal data other than in relation to sending third party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us.

Purposes for which we will use your personal data – We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified our legitimate interests, where appropriate.

Purpose/Activity	Type of data	Lawful basis for processing including basis of legitimate interest
To register you as a new customer.	(a) Identity; (b) Contact.	Performance of a contract with you.
To process and deliver your booking including: (a) Manage payments, fees, and charges; (b) Collect and recover money owed to us.	(a) Identity; (b) Contact; (c) Financial; (d) Transaction; (e) Marketing and Communications.	(a) Performance of a contract with you; (b) Necessary for our legitimate interests (to recover debts due to us).
To manage our relationship with you which will include: (a) Notifying you about changes to our terms or privacy policy; (b) Asking you to leave a review or take a survey.	(a) Identity; (b) Contact; (c) Profile; (d) Marketing and Communications.	(a) Performance of a contract with you; (b) Necessary to comply with a legal obligation; (c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services).
To enable you to partake in a prize draw, competition or complete a survey.	(a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications	(a) Performance of a contract with you; (b) Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business).
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data).	(a) Identity (b) Contact (c) Technical	(a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise); (b) Necessary to comply with a legal obligation.
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you	(a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications (f) Technical	Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy)
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences	(a) Technical (b) Usage	Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)
To make suggestions and recommendations to you about goods or services that may be of interest to you	(a) Identity (b) Contact (c) Technical (d) Usage (e) Profile (f) Marketing and Communications	Necessary for our legitimate interests (to develop our products/services and grow our business
To monitor our communications with you in order to check any instructions given to us, for training purposes, for crime prevention, to improve the quality of our customer service and to defend legal claims.	(a) Identity (b) Contact (c) Technical	(a) Necessary for our legitimate interests (to assist us in training our employees and defend our business in the event of a claim). (b) Necessary to comply with a legal obligation;

Note that we may process your personal data for more than one legal basis depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground, we are relying on to process your personal data where more than one ground has been set out in the table below.

We may use the information about you for a variety of business purposes, including for example:

For Customer Service and Transactional Purposes, such as to:

Respond to your questions or requests and provide customer service.

Manage your account and registration.

Troubleshoot issues, bugs or defects related to your account or activities.

Provide you with access to certain features of Emily May Services.

Validate, confirm, verify, deliver, and track your order (including to arrange for shipping, handle returns and refunds, and contact you about your orders, including by telephone), and send you related information, coupons, products, or samples.

Verify your identity or communicate with you about your activities with respect to Emily May Services.

To use and disclose your credit, debit or payment card or other financial information only to process payments and prevent fraud.

Contact you with regard to your use of Emily May Services and, in our discretion, changes to any Emily May policy.

Develop new products or services and to enhance current products and services.

Protect the security or integrity of Emily May Services and our business, such as by protecting against and preventing fraud, unauthorized transactions, claims and other liabilities, and managing risk exposure, including by identifying potential hackers and other unauthorized users; and

For other purposes as disclosed at the time you provide your personal information or otherwise with your consent.

We (or our service providers or business partners) may collect information that relates to you, including personal information, such as your name, e-mail address, telephone number, phone number, mailing address, date of birth, gender, and demographic information.

Information You Provide When You Participate in an Online Survey or Other Research. We may also collect information you provide us in connection with participating in an online survey or as a research panel participant. This may include, but may not be limited to, information about your shopping habits, lifestyle preferences, interests and hobbies, health, physical or behavioural characteristics, or other demographic information, as well as photos, videos, and other user-generated content.

Information You Provide When You Make a Purchase. If you make a purchase from us, you will be required to provide a credit/debit card number and related financial information (such as CVV, expiration date, and billing address), or other payment information (such as via PayPal or Apple Pay), depending on the form of payment you choose.

Information You Provide about a Third Party. You may decide to provide us with another person’s information (such as name, email, address, or phone number) so that we may recommend or send products or services to such person, or so that we may facilitate your communication with other people. Local law may require you to seek the consent of your contacts to provide their personal information to Emily May (or in connection with using the Emily May Services), which may in turn use that information in accordance with the terms of this Privacy Policy. Where required by law, we will obtain the required consent from the person whose information you provided to us.

Information You Provide Through social media. You may also be given the option to link to your Facebook or other social media accounts through the Emily May Services. When you do, we may automatically receive certain information from you based upon your privacy settings on those sites. This may include, but may not be limited to, name, username, demographic information, updated address or contact information, location, interests, and publicly observed data, such as from social media and online activity.

INFORMATION COLLECTED AUTOMATICALLY

Whenever you visit or interact with the Emily May Services, Emily May boutiques, sales representative, as well as any third-party advertisers and/or service providers, may use a variety of technologies that automatically or passively collect information about your online activity. This information may be collected in the following ways:

Usage Information: We may use cookies, web beacons, pixel tags, mobile analytics software, log files, or other technologies to collect certain information about your online activity, and interactions with our emails, online and mobile advertisements, and to allow us to keep track of analytics and certain statistical information which enables Emily May to improve Emily May Services and provide you with more relevant content and advertising offered by Emily May, or through or linked from Emily May Services.

For example, we may automatically or passively collect certain non-personal information from you, including your browser type, mobile device manufacturer, mobile carrier, phone number, operating system, activations, content, products, or services you purchase or access, the page served, and the preceding page views or websites visited, any mobile device activity and configurations, and email client. We may also automatically collect information about your use of the Emily May Services, including the date and the time you visit the Emily May Services, use or click through to any of the Emily May Services, the areas or pages of the Emily May Services that you visit, the amount of time you spend viewing or using the Emily May Services, the number of times you return to the Emily May Services, other click-stream or site usage data, emails that you open, forward or click-through to our Emily May Services, and other sites that you may visit.

Device Information: We may automatically collect your IP address or other unique identifier (“Device Identifier”) for the computer, mobile device, tablet, or other devices (collectively, “Device”) you use to access the Emily May Services, including the hardware model and mobile network information. We may use a Device Identifier to, among other things, provide the Emily May Services, help diagnose problems with our servers, analyse trends, track users’ web page, email and mobile application movements/activities, help identify or gather broad demographic information for aggregate use, and retarget online and mobile advertisements to you across computers or devices you may use.

Geolocation Information: We may collect information about the location of your Device when you access or use the Emily May Services. In addition, if you choose to turn on your Bluetooth, Wi-Fi, or other geolocation functionality when you use our mobile applications, we may collect and use your geolocation information.

Third Party Service Providers: We may use third party service providers to support the Emily May Services. Some of these service providers may use technology such as cookies, web beacons, pixel tags, log files, or other technologies to receive, collect, and store information on our behalf.

Third Party Analytic Technologies: We may use third parties’ analytics and tracking tools, such as Google Analytics, Adobe Marketing Cloud, Facebook Custom Audience, and others, to help us track, segment, and analyse usage of the Emily May Services, and to help us or those third parties serve more targeted advertising to you on the Emily May Services and across the Internet. These tools may use technology such as cookies, web beacons, pixel tags, log files, Flash cookies, or other technologies to collect and store non- personal information. They may also combine information they collect from your interaction with the Emily May Services with the information they collect from other sources. We do not have access to, or control over, these third parties’ use of cookies or other tracking technologies. To learn more about your advertising choices relating to the collection and use of your information, please see the Opt-Out section below.

INFORMATION RECEIVED FROM OTHER THIRD PARTIES

We may use this information to help us maintain the accuracy of the information we collect, personalise your experience with the Emily May Services, target our communications so that we can inform you of products and services or other offers that may be of interest to you, to measure ad quality and responses, and for internal business analysis or other business purposes.

COMBINATION OF INFORMATION

We may combine the information we receive from you and about you, including information you provide to us and information we automatically collect through the Emily May Services, as well as information collected across other computers or devices that you may use, from other online or offline sources, and from third party sources. This combined information may be used in any manner detailed in this Privacy Policy.

3. Sharing of Information

We may use the information about you for a variety of business purposes, including for example:

For Customer Service and Transactional Purposes, such as to:

Respond to your questions or requests and provide customer service.

Manage your account and registration.

Troubleshoot issues, bugs or defects related to your account or activities.

Provide you with access to certain features of the Emily May Services.

Verify your identity or communicate with you about your activities with respect to the Emily May Services.

To use and disclose your credit, debit or payment card or other financial information only to process payments and prevent fraud.

Contact you with regard to your use of the Emily May Services and, in our discretion, changes to any Emily May policy.

Develop new products or services and to enhance current products and services.

Protect the security or integrity of the Emily May Services and our business, such as by protecting against and preventing fraud, unauthorised transactions, claims and other liabilities, and managing risk exposure, including by identifying potential hackers and other unauthorised users; and

For other purposes as disclosed at the time you provide your personal information or otherwise with your consent.

For Advertising Customisation and Analytics Purposes, such as to:

Perform market research, understand the effectiveness of our competition or promotions and Emily May Services analytics and operations.

Personalise and improve Emily May Services and our products, services, offers and advertising made available on or outside Emily May Services (including on other sites/ applications that you visit). For example, we may provide personalised or localised content, recommendations, features, and provide content or features that match your interests and preferences.

Provide you with customised content, advertisements, offers, and promotions offered by Emily May or on behalf of our partners and affiliates and provide news and other information we think will be of interest to you on Emily May Services, in emails and across third-party websites.

Link or combine with information we receive from others to help understand your needs, use for interest-based or targeted advertising or re-targeting on your computers or other devices, and to provide you with better service; and

Communicate with you, either directly or through one of our partners (e.g., through Facebook Custom Audience, Google Customer Match, etc.) for Emily May marketing and promotional purposes via emails, notifications, or other messages, consistent with any permissions you may have communicated to us.

The information collected or generated through your use of Emily May Services may be shared by you or by us as described below.

SHARING OF INFORMATION BY YOU:

Emily May Services offer many ways to find, enjoy, and share content.

Your activity in connection with Emily May Services, such as filling out surveys, reviewing and rating products, inquiring about, or purchasing products, participation in online communities, “liking” or “sharing” Emily May content to your social media accounts or pages or otherwise interacting with Emily May Services, may be visible to other users of Emily May Services and in some cases, publicly available.

SHARING INFORMATION BY US:

We may share the information collected from or about you in the following ways:

With Our Affiliates: We may share your information with our subsidiaries and affiliated companies for internal reasons, primarily for business and operational purposes.

Third Party Service Providers: We may share your information with third party service providers that provide business, professional or technical support functions on our behalf. This includes, but may not be limited to, service providers that host or operate Emily May Services; payment processors; analyse data; provide customer service; postal or delivery services, and sponsors or other third parties that participate in or administer any promotions.

Other Third Parties: Your information may also be shared with our sponsors, partners, advertisers, advertising networks, advertising servers, and analytics companies or other third parties in connection with marketing, promotional, and other offers, as well as product information. Your information may also be shared with third parties we identify at the time you provide your personal information or otherwise with your consent.

Sweepstakes, Contests, and Promotions: If you choose to enter one of our sweepstakes, contests, or other promotions (a “Promotion”) we may disclose your information to third parties or the public in connection with the administration of such Promotion, as required by law, as otherwise permitted by the Promotion’s official rules, or otherwise in accordance with the terms of this Privacy Policy.

Business Transfers: In the event that another entity acquires us or all or substantially all of our assets, or assets related to Emily May Services, your information may be disclosed to such entity as part of the due diligence process and will be transferred to such entity as one of the transferred assets. Also, if any bankruptcy or reorganisation proceeding is brought by or against us, all such information may be considered an asset of ours and as such may be sold or transferred to third parties. Finally, information described in this paragraph may also be disclosed for due diligence purposes in connection with any proposed transaction of the sorts described in this paragraph.

Legal Disclosures; Safety: Emily May, may transfer and disclose your information to third parties to comply with a legal obligation; when we believe in good faith that the law requires it; at the request of governmental authorities conducting an investigation; to verify or enforce our Terms of Service or other applicable policies; to detect and protect against fraud, or any technical or security vulnerabilities; to respond to an emergency; or otherwise to protect the rights, property, safety, or security of third parties, users of Emily May Services, Emily May, or the public.

Aggregate or Anonymous Non-Personal Information: We may also share aggregate or anonymous non- personal information with third parties for their marketing or analytics uses.

4. Opting Out

Certain parts of Emily May Services require cookies. You are free to set your browser or operating system settings to limit certain tracking or to decline cookies, but by doing so, you may not be able to use certain features through Emily May Services or take full advantage of all of our offerings. Please refer to your Web browsers or operating system’s website or “Help” section for more information on how to delete and/or disable your browser or operating system from receiving cookies or controlling your tracking preferences. On your mobile device, you may also adjust your privacy and advertising settings to control whether you want to receive more relevant advertising.

Our system may not respond to Do Not Track requests or headers from some or all browsers. We may use cookies or other technologies to deliver more relevant advertising and to link data collected across other computers or devices that you may use.

We, or other parties we do business with, may place, or recognise unique cookies or other technologies on your browser when you visit Emily May Services to collect information about your use of Emily May Services and your other online activities over time and across different websites and apps, and may use that information to serve interest-based advertisements to you as you browse the Internet. To learn more about such interest-based advertising, and to opt-out of such collection and use for online behavioural advertising by the Digital Advertising Alliance (DAA) participating companies in the United States, please visit:

www.aboutads.info/choices/
DAA AppChoices – www.aboutads.info/appchoices

To opt-out from the use of information about your online activities for online behavioural advertising by NAI member companies, visit: www.networkadvertising.org/choices. Please note that even if you opt- out, you may still receive advertisements from Emily May that are not customised based on your Usage Information.

To learn how to manage privacy and storage settings for Flash cookies, please visit www.adobe.com/support/documentation/en/flashplayer/help/settings_manager.html.

Further Information and opt-out options for some common cookie providers used by us can be found here:

Google Analytics

Google AdWords

Facebook

We provide our customers with the opportunity to opt-out of having their information used for purposes not directly related to placement, processing, fulfilment, or delivery of a product order or servicing of your product. To opt-out of marketing communications, you may:

Send us an e-mail at info@emilymaybridal.com or unsubscribe from our marketing email communications at any time by unsubscribing or following the instructions contained within the email.

5. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions, and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

6. Data Retention

Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

If you wish to exercise any of the rights set out above, please contact us.

No fee usually required. You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

What we may need from you. We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Time limit to respond. We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

7. Your Legal Rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data. You have the right to:

Request access to your personal data (commonly known as a “Data Subject Access Request”). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.

Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.

Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.

Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.

Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data’s accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.

Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.

8. Children’s Privacy

Protecting children’s privacy is important to us. We do not direct Emily May Services to, nor do we knowingly collect any personal information from, children under the age of 13. If Emily May learns that a child under the age of thirteen has provided personally identifiable information through Emily May Services, we will use reasonable efforts to remove such information from our files.

9. Security of Information

We use certain reasonable security measures to help protect your personal information. However, no electronic data transmission or storage of information can be guaranteed to be 100% secure. Please note that we cannot ensure or warrant the security of any information you transmit to us. You use Emily May Services and provide us with your information at your own risk. If we share information with a third party, as detailed in this privacy policy, we shall use all reasonable efforts to ensure that they keep the information secure and only use the information consistent with the terms of this Privacy Policy.

10. Other Sites

Emily May Services may contain links to other sites that we do not own or operate. This includes links from service providers, fulfilment companies, advertisers, sponsors, or other business partners that may use our logo(s) as part of a co-branding agreement. We are not responsible for these sites or their content, products, services or privacy policies or practices. These other web sites may send their own cookies to your Device, they may independently collect data or solicit personal information and may or may not have their own published privacy policies. You should also independently assess the authenticity of any site which appears or claims that it is one of Emily May Services (including those linked to through an email or social networking page).

11. Changes

Any changes we may make to our Privacy Policy will be posted on this page. Please check back frequently to see any updates or changes to our Privacy Policy. If you do not agree or consent to these updates or changes, do not continue to use Emily May Services. If we make a material change to this Privacy Policy, we will provide appropriate notice to you.

In addition to this Privacy Policy, there may be specific campaigns or promotions which will be governed by additional privacy terms or policies. We encourage you to read these additional terms or policies before participating in any such campaigns or promotions as you will be required to comply with them if you participate. Any additional privacy terms or policies will be made prominently available to you.